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Saturday, 2 February 2008
Whether creating new domains or acquiring existing ones, the current trend (which doesn’t show signs of changing) is to stay away from those domains that have digits and/or hyphens, as both naming schematics devalue a domain. The only exceptions are specific 3- and 4-digit domain names, most of which are all taken
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If you’re holding domains for longer than a year, it’s a very good idea to have them all set to auto-renew. Make sure all of your contact info is correct and updated, and if necessary, change registrars. Whatever source of funds (credit card, PayPal) you use to pay for auto-renew should always have enough in extra funds so that in case you miss the notices, you’re still able to avoid auto-cancellations, which usually cost more to get back than a new registration
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Bootstrapping isn’t so much a single fundraising technique, as it is a ‘do it yourself’ mindset of leveraging what you earn back into growing your business. Entrepreneurs engaged in bootstrapping take very little of the company profits out of their business early on, and instead use those funds in lieu of a formal bank loan or venture capital. If you are anxious to quickly expand your domaining portfolio and can afford to live without the immediate profits, consider leaving all or most of your profits in the business to leverage new purchases. Bootstrapping is the poor entrepreneur’s way to compete against larger competitors, because by reinvesting their gross profits back into the business, bootstrappers gain a return which is functionally equivalent to compound interest
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Automated Domain Research Tools (DRT’s) allow you to sift through millions of available domains to find the few thousand that you might be interested in buying. But getting from those thousand to identifying the few specific domains you want to purchase can often be accomplished only through brute force. By “brute force” we refer to the most common domaining technique, which involves the use of a compilation of different manual research tools to identify the most lucrative domains. Each tool listed in this category simply helps to facilitate the process of manually going through and examining each potential domain on an individual basis (thus the “brute force” moniker). While it is impractical to cover every sort of tool that would fall into the “brute force” category, we have compiled a few of the most common tools to get you started.
AjaxWhois: is a convenient web2.0 domain search engine that executes multiple Top-Level Domain (TLD) queries on a root domain name. This can be a time-saver if you already have a specific root domain name in mind to purchase.
dnScoop provides a variety of information about a domain, including whois, traffic, domain history and popularity, appraisal, pagerank check, inbound links and more.
DigitalPoint is a set of webmaster tools geared more for websites and SEO’s, but which also provides some helpful tools such as a keyword recommendation tool which can help you come up with new domain ideas and word combinations.
DomainState tools is a suite of browser-based domaining tools and links to trademark databases.
Domain Tools has a suite of useful tools for domainers, including domain history, reverse IP (to see what other websites are hosted on an IP), DNS tools (whois, traceroute, etc.), domain monitor, and more.
PagerankPredict is a very simple tool that gives you a predicted Google pagerank for a domain. This tool is handy if you plan to build out a domain with content. It is also free, but the site limits you to 5 queries per hour.
SearchStatus is a robust SEO, SEM and domaining tool that works as a plugin for the Firefox browser. It will enable you to quickly get an overview of a potential purchase as well as a look and what backlinks are powering your competitors’ sites.
Labels: domains
The next strategy, automated volume buying, is simply that; using an application to automatically search for available domains that meet your pre-set criteria, and purchasing the domains that result from the search. Automated volume buying requires, first and foremost, an excellent application to accept your search criteria and conduct the searches. While there are a number of domain research tools available for purchase, many top domainers use a customized version. No matter which volume buying tool you’re using, however, they all work in roughly the same way by allowing you to search WHOIS servers and filter results by keywords, Overture price ranges, search engine results, etc. So, for example, you could filter your potential domains by those that have a minimum of 1000 keyword searches per month and which yielded more than a top bid of $1.00 on Overture. While it is certainly true that now that more people are using automated volume buying tools the easiest bargains are usually taken, domainers can still find a good haul of cheap .com’s as long as they stay ahead of the curve by getting creative with their filter criteria.
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While the trademark typo domain loophole has closed, a very legitimate and ethical domaining technique is pursuing keyword typo domains. Keyword typo domains (e.g., loans.com) can bring in a good deal of type-in traffic and are often significantly undervalued. While normally these aren’t the type of domains that someone would want to build a high-value company around (though typo domain Voyuer.com went for $112,000 in 2005), smaller individual webmasters are always in the market for targeted type-in traffic, so these sites are often in high demand among small-time domain purchasers.
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One of the original domainer buying strategies was to hunt for any trademarked names that hadn’t yet been purchased, and failing that, to purchase typos of those domains. These trademark typo domains often yielded a lot of type-in traffic, and because e-commerce law hadn’t yet developed to its current state, companies would often buy out these domainers at very inflated prices. But if you’re thinking about getting into trademark typo domaining, the ship has sailed. Current trademark law treats domainers that are seeing lots of traffic from a typo domain, and don’t otherwise have a legitimate business use for owning the name, as illegal trademark diluters. As such, trademark typo domainers typically have to turn over the domain to the trademark holder with little or no compensation. Simply stated, avoid the trademark typo strategy altogether.
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A domainer is someone who earns a profit buying and selling domain names. The philosophy is similar to the stock market: buy low and sell high.
Here are 28 tips, tools, techniques and financing options to get you started on your way to successful domaining.
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Friday, 4 January 2008
A name that identifies a computer or computers on the internet. These names appear as a component of a Web site's URL, e.g. www.namepro.co.in . This type of domain name is also called a hostname.
URL: http://www.example.net/index.html
Domain name: www.example.net
Labels: domains